Get 2012 Volkswagen Passat prices including invoice and MSRP. The 2012 Volkswagen Passat base MSRP price is between $19,995 - $32,950, but the invoice pricing for the 2012 Passat is between $19,175 - $31,600. Each dealer has their own regional rebate plans and mark-ups, but the dealer holdback for the 2012 Volkswagen Passat is between $0 - $0. With a base target price of $19,019 - $31,411 means that you'll be looking at a total target price for the 2012 Passat at around $20,988 - $33,379. To learn more about individual trim pricing, you can choose one of the 2012 Volkswagen Passats below and see specific details.