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2013 Toyota Prius Prices

2013 Toyota Prius Photo
MSRP Range:
$24,200 - $30,005 | Dealer Pricing
Fuel Economy:
51 MPG city / 48 MPG highway
Bodystyle:
Hatchback
Engines:
1.8L L4
Drivetrains:
Front Wheel Drive

Toyota Prius Pricing

Get 2013 Toyota Prius prices including invoice and MSRP. The 2013 Toyota Prius base MSRP price is between $24,200 - $30,005, but the invoice pricing for the 2013 Prius is between $22,748 - $27,930. Each dealer has their own regional rebate plans and mark-ups, but the dealer holdback for the 2013 Toyota Prius is between $484 - $600. With a base target price of $23,173 - $28,521 means that you'll be looking at a total target price for the 2013 Prius at around $25,402 - $30,750. To learn more about individual trim pricing, you can choose one of the 2013 Toyota Priuss below and see specific details.
  • Base Prices
  • Base MSRP Price
    $24,200 - $30,005 | Get a Dealer Price Quote
  • Base Invoice Price
    $22,748 - $27,930
  • Dealer Costs
  • Dealer Holdback
    $484 - $600
  • Dealer Advertizing Fee
    $1-3% MSRP (Est)
  • Target Prices
  • Base Target Price
    $23,173 - $28,521
  • Destination Charge
    + $795
  • Average Sales Tax and Fees
    + $1,434 - $1,728
  • Gas Guzzler Tax
    None
  • Customer Rebate
    Varies
  • Total Target Price
    $25,402 - $30,750 | Internet Price